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Matrx Collective
  • Home
  • About
  • Fractional Experts
  • Services
  • MATRX Connect
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sydney solon

black and white photo of a woman smiling

Brand Development & Designer

  

Sydney Solon is a marketing professional who shapes and executes go-to-market strategies at the intersection of brand management, consumer insights, and product innovation. Her career spans Dr. Dennis Gross Skincare, Fresh at LVMH, and IMAGE Skincare, giving her unique insights across consumer, spa, and professional beauty business models. 

With a strong creative eye and analytical rigor, she balances compelling storytelling with data-driven decision-making to deliver results in brand strategy, campaign development, and cross-functional collaboration. Her approach is rooted in an interdisciplinary education from NYU Gallatin School, where she developed individual coursework in psychology, consumer behavior, and fashion studies to understand how we relate to ourselves and others through our aesthetic choices.

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fractional services

Marketing

Trade Marketing

Trade Marketing

  • Content Development
  • Copywriting
  • Branding
  • Campaign Analysis
  • Competitive Analysis

Trade Marketing

Trade Marketing

Trade Marketing

  • Product sets for US & EU Market
  • New Product Launch 
  • Planogram
  • Gift with Purchase

Operations

Trade Marketing

Operations

  • Business Case Modelling
  • Forecasting


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