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Matrx Collective
  • Home
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Gloria Luna

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Marketing/Brand Strategist & Operations/Distribution Expert

 

Gloria is a strategic operating executive with deep expertise across beauty, personal care, and wellness. She builds the systems, teams, and operating models that turn complexity into growth—enabling founders and CEOs to stay focused on product, vision, and expansion.

With 15+ years in indie beauty and global leadership roles at L’Oréal and Calvin Klein, she has scaled brands from startup to $900M portfolios and supported two successful exits. Her strength lies in integrating operations, innovation, marketing, and commercial strategy to deliver scalable, profitable performance.

She specializes in right-sizing operations to accelerate growth—integrating supply chain, product development, marketing, and commercial strategy for measurable results. A trusted partner to founders and private equity, she builds collaborative, accountable teams grounded in transparency, mentorship, and shared ownership of outcomes.

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Commercial Excellence

Brand & Marketing Strategy

Brand & Marketing Strategy

  • P&L Management
  • Organizational Design
  •  GTM
  • Sales Enablement
  • Merchandising
  • Performance Analytics

Brand & Marketing Strategy

Brand & Marketing Strategy

Brand & Marketing Strategy

  • Brand Positioning
  • Product Launch
  • Digital & Content Strategy
  • Omni-Channel Expansion

Leadership

Operations & Supply Chain

Operations & Supply Chain

  • End-to-end Business & Growth Leadership
  • Team Building
  • Creative Direction
  • Negotiation
  • Data-Driven Decision-Making
  • Culture Development

Operations & Supply Chain

Operations & Supply Chain

Operations & Supply Chain

  • Forecasting
  • Inventory
  • 3PL
  • Process Optimization

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